A different kind of Google Ads campaign
If you already have an Google Ads (formerly Adwords) campaign, this one will run in addition to your current one. If you don't already have a Google Ads campaign, this can be your only campaign.
This SecondSite™ campaign adds landing pages to your existing website without modifying your current one.
We actually run a second site for you using your current website and its navigation as a template. No new domain is required.
What we do
We setup a new Google Ads campaign for you.
We research keywords related to your industry.
We create new page templates from your existing website and navigation. Then we write ads for your new campaign.
After that, we direct all Google Ads to land on these pages.
We bill and send reports once a month.
How we work
We create thousands of ads (well, a lot of ads) for the new campaign depending on the keyword research we do. These ads all land on one of your SecondSite™ pages.
The Benefits
You get specific ads rather than generalized ones. Let's say you have a Toyota pickup and you need a new transmission. We create ads for your specific Toyota pickup transmission as well as for other years, makes and models.
The conversion rate on specific ads is much higher than for generalized ones. Agencies don't do specific ads because it takes a lot more of these ads to generate the same number of clicks as a generalized ad.
So... Specific ads:
1. Lower cost per click
2. Higher conversion rate
A typical SecondSite™ campaign costs 1/2 to 1/8 as much as a traditional campaign and the conversion rate is typically 200% to 500%.
It also doesn't matter if you already have a Google Ads campaign. A SecondSite™ campaign can run along side your existing one because the Second Site campaign will use keywords your existing one isn't likely to use.
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